
How Upstreet Grew from 0 to 230+ Properties
Upstreet Overview
Upstreet started with just a few properties, but today, they manage over 230 properties in Athens, Greece. Their journey has been filled with challenges, from managing operational complexities to navigating the COVID-19 pandemic. Through it all, Tokeet has been a vital partner in helping them scale efficiently and streamline their property management operations. The ChallengeHow to grow from managing a few properties to handling over 230 properties efficiently, while dealing with the complexities of managing both mid-term and short-term rentals. The OutcomeUpstreet streamlined their daily operations by automating routine tasks and easily managing listings across multiple platforms. This allowed them to grow, stay efficient, improve financial management, and explore new opportunities in the mid-term rental market. |
Background
Building a Strong Foundation
Upstreet was founded in 2017 by three co-founders in Athens, Greece, all with civil engineering backgrounds. Their expertise in construction allowed them to renovate properties and make them more attractive for short-term rentals. Their early focus was on improving properties, which helped them build a strong foundation for future growth.
Navigating Challenges during COVID-19
When COVID-19 hit, it significantly impacted the hospitality industry. Upstreet had invested in growth just before the pandemic, and the uncertainty could have slowed them down. However, they adapted by expanding into the mid-term rental market, reducing reliance on short-term bookings and ensuring their business stayed stable.
The Challenges
As Upstreet’s property portfolio grew to over 230 listings, they faced several operational challenges that required immediate solutions:
- Managing a Growing Number of Bookings: The increasing volume of bookings, guest communications, and tasks quickly became overwhelming.
- Juggling Multiple Platforms: Listing properties on various platforms like Airbnb, Booking.com, and others required logging into different systems and keeping everything updated. This was time-consuming and prone to errors.
- Organizing Data and Reports: With so many properties, Upstreet needed a single system to store and organize all property data for easy access.
Handling Financial Reporting: Tracking expenses, managing taxes, and keeping financial records for over 200 properties was a complex task that required better tools.
How Tokeet Provided the Solution
Upstreet chose Tokeet early in their journey to solve these challenges and streamline their operations. Tokeet provided them with a comprehensive solution that addressed their needs and supported their growth:
- Automating Routine Tasks: Tokeet automated repetitive processes like managing bookings, guest communications, and payments, reducing the manual work that previously bogged down their team.
- Managing Multiple Channels Easily: With Tokeet’s deep integrations, Upstreet could manage their listings across all platforms from one centralized dashboard. This saved them time and ensured their data was accurate across all channels.
- Organizing Data: Tokeet acted as their property database, allowing them to store and manage all information related to their properties efficiently.
- Advanced Financial Reporting: Upstreet could generate detailed financial reports, track expenses, and manage taxes, by exporting data from Tokeet.
Looking Ahead: The Future of Upstreet
As Upstreet continues to grow, they plan to further expand their portfolio in the mid-term rental market and explore new property management verticals. With Tokeet as their trusted partner, they will continue to automate more tasks, streamline their operations, and explore new markets.
Tokeet’s evolving features and ongoing support will help Upstreet scale even further while maintaining operational efficiency and flexibility.
Interested in Scaling Your Property Management Business?
If you’re looking to streamline and scale your property management operations like Upstreet, discover how Tokeet can help you automate, simplify, and grow your business—no matter the size of your portfolio.

Welcome to Tokeet’s Podcast — your trusted source for insights, trends, and strategies shaping the vacation rental industry. Each episode features expert interviews, data-driven analysis, and practical tips to help property managers grow their businesses, improve guest experiences, and stay ahead in a rapidly evolving market. Whether you’re new to short-term rentals or managing a large portfolio, tune in to stay informed and inspired.
A guest saying “I’ll report you to Airbnb” can feel serious, but it is not always extortion.
In this episode, we break down the line between a platform complaint and review pressure tied to an unwarranted refund, payment, or benefit.
You’ll hear what messages matter, what evidence to save, and why the full thread is stronger than a cropped screenshot. We also cover how to respond without admitting unverified facts or paying to stop a review.
The goal is a cleaner record, a calmer response, and fewer repeat disputes.
Key Takeaways:
✅ “I’ll report you” is platform escalation, not automatic extortion
✅ Review pressure matters when it is tied to a demand
✅ The full thread protects context better than a cropped screenshot
✅ Refunds should address verified issues, not silence reviews
✅ Recurring complaints belong in operations, not support notes
Related Links:
Company: https://www.tokeet.com/
Blogs: https://www.tokeet.com/blog/
Blog: Airbnb Extortion Policy: What Threats Actually Qualify 👉https://blog.tokeet.com/airbnb-extortion-policy-explained/
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How Tokeet Provided the Solution